Renaissance

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  • Since 1985...
    Renaissance has served 18,250 very low-to-moderate income women and men who have created and grown over 4,700 sustainable new businesses and over 10,550 new jobs!
 
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Fashion Industry Network

Renaissance's Fashion Industry Network is one of the few programs in the Bay Area providing apparel and accessory entrepreneurs with the specialized training, expertise, and networks they need to succeed, including;

• Training classes and workshops that address all aspects of sales and marketing, management, production and finance.
• One on-one consultations with industry experts.
• Selling opportunities and linkages to buyers.

Upcoming Fashion Training:

Fashion Blogging 101 w/ Lorraine Sanders, Founder & Editor of SF Indie Fashion

In this exciting new fashion industry specific workshop you will learn…

- How blogging can benefit your business & brand

- Blogging basics, how to start and what to keep in mind when you do (incl. a brief overview of content platforms, free vs. privately hosted)
- Ways you can use a blog as a marketing tool
- How social media can enhance your blog and increase its effectiveness and reach
- Ways to grow readers
- How reaching out to blogs and bloggers can benefit your business and your brand
- How to find blogs that fit your brand
- How to reach out to them once you've found them
- Ways to collaborate with blogs and bloggers for mutual benefit
- The differences between blogs

LORRAINE SANDERS is a San Francisco-based writer, blogger, media consultant and the founder of SF Indie Fashion, the San Francisco Bay Area’s top source for news about local fashion, style events, independently-run fashion labels, Bay Area designers, independent retailers and local beauty businesses. She covers fashion for 7×7’s Glamwatch, the San Francisco Chronicle and its SF Unzipped blog and has written about fashion, art and small businesses for 7x7, Daily Candy, NBC Bay Area, KQED, the Noe Valley Voice, BUST and many others. Additionally, she is a part-time fashion journalism instructor and student adviser at the Academy of Art University, as well as a freelance copy writer and media consultant skilled in developing online content and social media strategies.

When: Monday June 20th, 2011 from 6 to 9 pm

Where: Renaissance Entrepreneurship Center

  275 5th Street, San Francisco, CA

Cost: $20

Register: Go to www.acteva.com/go/rec


Fashion + Business


5-part Series on Starting a Fashion Business:

Defining your market (type of garment, who will wear it, price range)
Identifying your unique selling point
Setting your clothing prices
How to sell to boutiques, department stores and large retailers
What to be aware of when choosing a manufacturer
Refine your the vision and outline a big picture plan for the future
Test and troubleshoot your business assumptions (“SWOT” Analysis)
Estimate and research costs, and explore funding options
Lay-out what you’ve learned in the form of a mini business plan

Next session starting in the fall of 2011!

Renaissance's network of apparel and accessory

entrepreneurs includes over 300 designers including:

 

Sharon Eisenhauer
Functional Accessories
www.haikubags.com

Melissa Joy Manning
Jewelry
www.mjmetal.com

Emily Meyer
Children’s Clothing
www.teacollection.com

Rachel Pearson
Children’s Clothing
www.speesees.com

Jen Ryan
Surf Wear for Women
www.mooloolabaus.com

Stephanie Verrieres and Kimie Sako
Women’s Clothing
www.verrieres-sako.com

Robindira Unsworth
Jewelry
www.robindira.com

 

Our Partners include:

CCA

peopleWearSF

SFAI
Fashion Business, Inc.

 

 

 
 
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