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Introduction to the Digital Marketing Funnel (WBC)

June 29 @ 12:00 pm - 1:30 pm

Duration: 1.5 hour workshop

Running a small business means you spend a lot of time in the moment, putting out fires and tackling issues as they come. We invite you to take some time to step back, and take a look at the bigger picture of your marketing strategy. You’ll learn the basics of creating a marketing and sales funnel and how to apply it to your business in easy-to-understand-and-complete steps.


Instructor Christina Hunt is a trained marketing professional. I’ve worked on creating product (Under Armour, USA), on managing a brand (Kit and Ace, UK), on overall marketing and sales strategy (BOOM Cycle, UK), on the media and communications strategy and execution (Carat GmbH, Germany), on Facebook and Instagram advertising strategy and execution (Facebook, USA), and many things in between. Now she takes her lessons and learnings to work with small-to-medium-sized businesses across the globe. Christina says, “Helping others like this is my greatest joy, it’s my way of making an impact. Something I felt I never did while working in the corporate world.”


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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the view of the SBA. All SBA programs or cosponsored programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made, if requested at least 2 weeks in advance. Contact: Erin Morris, Program Coordinator | Email: lbialek@rencenter.org | Phone: (415) 348 -6223.
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June 29
12:00 pm - 1:30 pm
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Lael Bialek
(415) 348-6223